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Caoimhe Ryan

Webinar Recap: Scaling Smart: Building a National Brand Through Digital Acquisition

The financial services landscape is more competitive than ever. Customers expect seamless digital experiences, and acquiring high-quality deposits isn’t just about offering a competitive rate […]

Webinar Recap: Keys to a Winning Acquisition Strategy in Banking

In an environment of rising costs, shifting consumer expectations, and increasing scrutiny over budget efficiency, financial institutions are under immense pressure to evolve how they […]

The CDM Summit: Navigating the Digital Landscape and Its Impact on Affiliate Publishers

On September 17-18, we had the pleasure of attending the Canadian Digital Marketing Summit at Kwantlen Polytechnic Institute. For two days, content creators, agencies, and […]

Inside the 2024 Financial Industry Affiliate Marketing Report: Key Findings and Trends

While affiliate marketing partners are a critical component to most fintech and bank acquisition strategies, they also serve another valuable purpose that often goes overlooked. […]

Choosing the Right Affiliate Marketing Platform for Banks and Credit Unions

Affiliate marketing is quickly becoming a core strategy for marketing teams at banks and credit unions. To make the most of this strategy, however, financial […]

Challenges in Implementing Affiliate Marketing for Banks: Common Hurdles and How to Overcome Them

Many marketers in the financial services industry have, at some point or another, reached a crossroads. They want to implement a new approach that works in […]

Webinar: How to Generate Deposits Online

In a recent webinar hosted by Chimney and Fintel Connect on ‘How to Generate Deposits Online’, Chase Neinken, founder and CRO, Chimney and Alana Levine, […]

Challenges in Implementing Affiliate Marketing for Banks: Common Hurdles and How to Overcome Them

Many marketers in the financial services industry have at some point or another, reached a crossroads. They want to implement a new approach that works […]

What It Looks Like to Cross-Sell Financial Products Through Affiliate Marketing

Wondering how to cross-sell financial products effectively while also scaling acquisition efforts? Enter: affiliate marketing. For financial institutions, affiliate marketing isn’t just a customer acquisition […]

The Role of Content Marketing in Banking Affiliate Programs

Marketing teams at banks and other financial institutions have recently shown a growing interest in leveraging affiliate marketing programs. Affiliate marketing isn’t just for retail […]

Integrating Affiliate Marketing into Digital Strategies in Banking: A Holistic Approach

Marketers in the banking and financial services sector are navigating a period of profound transformation. From shifting customer expectations to increased pressure on budgets and […]

A Look at Why Compliance Tools Are Crucial for Financial Institutions Launching Affiliate Programs

Affiliate marketing is becoming an increasingly popular channel for marketers in financial institutions. More and more, we’re seeing partnerships between financial institutions and third-party publishers […]