2nd Annual
2026 Financial Affiliate Marketing Forum
The go-to event for financial affiliate marketing leaders.
- Tuesday, October 6, 2026
8:30 AM–6:00 PM EST - The Quay, Toronto
About the Financial Affiliate Marketing Forum (FAMF)
FAMF brings together the people shaping the future of affiliate marketing in finance. Designed specifically for financial brands, fintechs, publishers, affiliates, agencies, and media partners, FAMF is a focused one-day event built around practical insights, strategic conversations, and high-value networking.
For 2026, FAMF is designed to be even more intentional, with:
- 100 extra minutes of dedicated networking time to connect with the leaders, partners, and teams driving real results
- An intimate attendee cap of 200 people to create more meaningful, focused, and high-impact interactions
- A curated audience from across North America, including financial brand leaders, fintech innovators, publishers, affiliates, content creators, media, agencies, and consultants
FAMF’s Sponsors
Plus500 Canada
Gold Sponsor
Plus500 Canada is part of the Plus500 Group, a global, publicly listed multi-asset fintech company. With millions of customers globally across more than 60 countries, Plus500 recently launched its award-winning trading platform in Canada, offering an intuitive and innovative trading experience for Canadian traders. Meet the team at our event and connect with David Kahana, CEO of Plus500 Canada.
Canadian Ad Insider
Media Sponsor
Canadian Ad Insider (formerly known as Profectio) operates as a digital trade publication and intelligence platform dedicated to Canada’s advertising, marketing, digital media, and public relations industries.
Borrowell
Lanyard Sponsor
Borrowell is a Canadian financial technology company that provides free credit score checks, credit report monitoring, and personalized financial product recommendations. Borrowell’s mission is to help Canadians feel confident about money. We provide insights and tools to help you make smart money decisions.
easyfinancial
Booth Sponsor
At easyfinancial we believe everyone deserves fair access to credit, and since our inception we have worked with customers like you to make that a reality. We provide financial relief and a second chance when banks aren’t an option.
We choose to see beyond your current situation and look towards your potential for a tomorrow that includes improved credit and financial stability.
Panel sessions

Must-Know 2026–2027 Signals in Financial Growth Marketing: What’s Changing and Why
- Don Batsford, Head of Industry at Google

Future-Proofing Your Partner Marketing Strategy: From Pre-Qualification to AI Visibility that Converts
- Moderator: Hanna Dandanell, VP of Go-to-Market at Fintel Connect
- Ewen Finser, Chief Executive Officer at ScaleVisible
- Ziv Deutsch, Chief Growth Officer at KOHO
- Cooper Schwartz, Head of New Business and Growth at Money Group
- Bernice Cheung, Vice President, Financial Services & Cultural Markets at Environics Research

Beyond CPA: Prove the Full Value of Affiliates and Win More Budget
- Moderator: Austin Grant, Head of Growth at Chexy
- Sunjita Kapoor, Director of Partner Acquisition at American Express
- Zuri Harris, Business Development Lead and Partnerships Expert at NerdWallet
- Jean-Maximilien Voisine, President and Founder at Milesopedia

Pay Up for Large Affiliate Partners or Build a Diversified Mix at a Lower Price: Which Wins for Growth?
- Moderator: Rob Palumbo, Founder of week over week
- Darryl Yearwood, Senior Affiliate Marketing Manager at Apollo
- Margot Cunningham, Director, Credit Cards Acquisition at RBC
- Chandni Mishra, Senior Manager, Paid Media at Tangerine Bank

Lessons Learned from Real Affiliate Campaigns: The Good, The Bad, and The Ugly (and the Fix)
- Moderator: Natasha Macmillan, Senior Director of Everyday Banking and Head of Partnerships at Ratehub.ca
- David Duke, Director, Digital Performance Marketing at easyfinancial
- Nolan Mikowski, Director, Affiliates & Influencer at Neo Financial
- Hanniya Farooqui, Senior Manager, Media Strategy from Scotiabank

Fireside Chat
- Nicky Senyard, Chief Executive Officer at Fintel Connect
- Alexis Zamkow, AI Marketing Transformation Leader from IBM


What Does Scaling An Affiliate Program Really Look Like?
- Moderator: David Duke, Director, Digital Performance Marketing at goeasy
- Nicky Senyard, Chief Executive Officer at Fintel Connect
- Simon Wyse, Chief Revenue Officer at Borrowell
- Hanniya Farooqui, Senior Manager – Marketing at Scotiabank

Myth Busters – Common Misconceptions In Affiliate Marketing and How It Can Kill a Strategy
- Moderator: Cameron Millband, Performance Director – Loyalty and Retention at Finder
- Joseph Mallia, Growth Marketing Manager at Relay
- Susan Findlater, Fractional Chief Marketing Officer
- Will Clarke, Director of Business Operations & Partnerships at The Points Guy

The Rise of AI in Affiliate Marketing and How to Get Ahead
- Moderator: Alana Levine, Chief Revenue Officer at Fintel Connect
- Caleb Rubin, Former Chief Marketing Officer Ex Questrade, EQ Bank
- Ian Newfeld, Chief Executive Officer at Appnomix
- Jessey Finizio, Country Manager at VaynerMedia

Building a Brand Through Partnerships
- Moderator: Andrew D’Amours, Co-founder of Flytrippers
- Austin Grant, Head of Growth at Chexy
- George Phu, Head of Industry at TikTok

Optimize Your Acquisition Marketing Efforts for Quality and Efficiency
- Moderator: Brent Reynolds, Founder of Payson Solutions
- David Szemerda, President of ODM World/Plutera Capital
- Rob Palumbo, Founder of week over week
- Tassie Milne, General Manager at ClearScore Canada

Fireside Chat
- Nick Lafferty, Head of Marketing at Profound
- Nicky Senyard, Chief Executive Officer at Fintel Connect







