Fintel Connect Backs Launch of Inaugural Financial Affiliate Marketing Forum as Founding Partner

VANCOUVER, BC, July 21, 2025— Fintel Connect, the leading growth marketing platform built for the financial industry, is proud to support the launch of the Financial Affiliate Marketing Forum (FAMF) taking place October 7, 2025 at The Quay, in Toronto’s Financial District. 

FAMF was founded by Jason Steele, the creator of longstanding personal finance event CardCon, to fill a critical gap in the market – create a dedicated space for financial marketers, institutions and publisher to connect, network and access industry-leading insights and expertise. It also aims to elevate affiliate and partner marketing as a critical growth lever for financial brands and make the channel accessible for all players in the ecosystem. 

Fintel Connect is uniquely positioned to help lead the launch of this event through its deep expertise and cross-border reach across brands and publishers in the financial services space. 

“Partner marketing is an integral part of acquisition in financial marketing, and the industry lacked a forum for key stakeholders in this space to connect and collaborate,” said Nicky Senyard, CEO and Founder of Fintel Connect. “FAMF represents an exciting step forward for our industry and we’re proud to help bring it to life.” 

The event will bring together financial institutions, fintechs, publishers, agencies and media from across North America to align on best practices, tackle shared challenges, and unlock new opportunities for partnership and collaboration. 

“FAMF was created to bring the sharpest minds in financial services and performance marketing into one room with the goal of advancing how our industry drives customer growth,” said Jason Steele, Founder of FAMF and CardCon. “This isn’t your typical conference. It’s a space for real conversations, real connections, and real outcomes. By bringing together legacy institutions and emerging innovators, we’re building a community that’s ready to shape the next chapter of financial marketing.” 

Registration is now open: To register or inquire about partnership opportunities, visit  www.FAMF.ca 

About Fintel Connect

Fintel Connect is the leading all-in-one affiliate marketing platform, network, and agency exclusively for financial services. The company drives scalable net new growth for the modern bank, credit union, fintech, and insurer through its specialized tools, expert support, and deep experience in regulated environments. Fintel Connect proudly partners with thousands of targeted high-quality traffic sources and powers the affiliate programs of 100+ leading financial institutions, including Grasshopper, Scotiabank, and BMO.

About the Financial Affiliate Marketing Forum (FAMF)

The Financial Affiliate Marketing Forum (FAMF) is the premier gathering for performance-driven marketers in the financial sector. Designed to address the evolving challenges and opportunities in affiliate and partner marketing, FAMF brings together leaders from banks, fintechs, insurance providers, and high-performing publishers for a full day of strategic content, networking, and innovation. Topics include compliance, LTV optimization, influencer marketing, and next-gen customer acquisition.