{"id":10895,"date":"2021-03-26T06:00:36","date_gmt":"2021-03-26T06:00:36","guid":{"rendered":"https:\/\/www.fintelconnect.com\/?post_type=project&#038;p=10895"},"modified":"2026-06-02T15:27:39","modified_gmt":"2026-06-02T22:27:39","slug":"webinar-influencer-marketing-banking","status":"publish","type":"press","link":"https:\/\/www.fintelconnect.com\/fr\/press\/webinar-influencer-marketing-banking\/","title":{"rendered":"Fintel Connect organise une session sur le marketing d'influence et de contenu avec la Ligue des banquiers de l'Ohio"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Fintel Connect a le plaisir d'organiser une session sur le marketing d'influence et le marketing de contenu pour les membres de l'\u00e9quipe de Fintel Connect. <a href=\"http:\/\/ohiobankersleague.com\">Ligue des banquiers de l'Ohio<\/a> (OBL) le 31 mars 2021.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le marketing d'influence devient un canal de plus en plus curieux pour les banquiers marketeurs qui cherchent \u00e0 stimuler la notori\u00e9t\u00e9 de la marque, la cr\u00e9dibilit\u00e9 et la croissance de nouveaux clients. Cependant, de nombreuses banques communautaires et r\u00e9gionales ne savent toujours pas comment l'int\u00e9grer dans leurs strat\u00e9gies globales de marketing num\u00e9rique. Les consommateurs modernes se fiant de plus en plus aux conseils des influenceurs sur les produits financiers, les petites banques risquent de manquer l'occasion d'entrer en contact avec de nouveaux clients potentiels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Dans cette session, \"La puissance du marketing d'influence et de contenu pour gagner de nouveaux clients pour votre banque\", les membres de la banque OBL apprendront comment tirer parti de la puissance des partenariats avec les influenceurs, y compris les campagnes g\u00e9o-cibl\u00e9es pour concentrer leurs d\u00e9penses de marketing de mani\u00e8re strat\u00e9gique.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cette session r\u00e9unit un panel d'experts du secteur bancaire et du marketing num\u00e9rique qui partageront leurs meilleures pratiques et leurs conseils aux banques qui envisagent de recourir au marketing d'influence et au marketing de contenu. Parmi les intervenants figurent Nicky Senyard, PDG et fondatrice de Fintel Connect ; <a href=\"https:\/\/www.lcnb.com\/\">LCNB National Bank<\/a>Mark Founds, vice-pr\u00e9sident et directeur du marketing de CreditCardReviews.com, Russ Nauta, fondateur de CreditCardReviews.com, et Joseph Hogue, animateur de la cha\u00eene YouTube <a href=\"https:\/\/www.youtube.com\/channel\/UCbKdotYtcY9SxoU8CYAXdvg\">Parlons argent<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\" Le marketing d'influence n'est plus r\u00e9serv\u00e9 aux Millennials et \u00e0 la g\u00e9n\u00e9ration Z \", d\u00e9clare Stephanie Watson, vice-pr\u00e9sidente du d\u00e9veloppement professionnel \u00e0 l'Ohio Bankers League. \"Il y a beaucoup de potentiel marketing inexploit\u00e9 que nos membres bancaires peuvent exploiter, en particulier lorsqu'ils utilisent le marketing d'influence et de contenu pour l'acquisition de clients. Je suis ravie que nous puissions proposer cette session pour r\u00e9pondre \u00e0 l'int\u00e9r\u00eat croissant de nos membres pour l'acquisition de clients en ligne.\"<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">\"Le marketing d'influence n'est plus r\u00e9serv\u00e9 aux Millenials et \u00e0 la g\u00e9n\u00e9ration Z. Il existe un potentiel marketing inexploit\u00e9 que nos membres peuvent exploiter. Il y a beaucoup de potentiel marketing inexploit\u00e9 que les membres de nos banques peuvent exploiter.\"<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">- Stephanie Watson, vice-pr\u00e9sidente du d\u00e9veloppement professionnel, Ohio Bankers League<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">\"\u00catre un acteur de niche est l'un des meilleurs avantages concurrentiels que l'on puisse avoir\", affirme Nicky Senyard. \"Et c'est l'une des raisons pour lesquelles les banques communautaires et le marketing d'influence font bon m\u00e9nage. Toutes deux apportent de la valeur en \u00e9tant personnalis\u00e9es et individuelles, de sorte que la combinaison de leurs voix peut conduire \u00e0 une r\u00e9ponse encore plus grande de l'audience. J'ai h\u00e2te de discuter avec les banquiers sur la fa\u00e7on d'entrer dans le jeu.\"<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les membres de l'OBL qui sont inscrits \u00e0 la 2021 OBL Bank Marketing Conference auront acc\u00e8s \u00e0 cette session exclusive le 31 mars 2021. Les d\u00e9tails de la conf\u00e9rence sont disponibles \u00e0 l'adresse suivante <a href=\"https:\/\/www.ohiobankersleague.com\/Professional-Development\/Event-Info\/sessionaltcd\/CONF_MKT_2021\">ohiobankersleague.com<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u00c0 propos de la Ligue des banquiers de l'Ohio<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">L'Ohio Bankers League est une association professionnelle qui s'efforce de r\u00e9pondre aux besoins de toutes les banques et institutions financi\u00e8res de l'Ohio et de promouvoir la coop\u00e9ration entre elles. C'est l'une des associations commerciales financi\u00e8res les plus respect\u00e9es du pays, gr\u00e2ce \u00e0 son histoire r\u00e9put\u00e9e, qui s'\u00e9tend sur plus de 100 ans. Au cours de cette p\u00e9riode impressionnante, l'association a compt\u00e9 parmi ses membres pr\u00e8s de 200 institutions financi\u00e8res assur\u00e9es par la FDIC, dont des banques commerciales, des caisses d'\u00e9pargne et des associations d'\u00e9pargne et de cr\u00e9dit. Pour en savoir plus sur l'Ohio Bankers League, visitez le site <a href=\"http:\/\/www.ohiobankersleague.com\">ohiobankersleague.com<\/a>.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">\u00c0 propos de Fintel Connect<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.fintelconnect.com\/fr\/\">Fintel Connect<\/a> is the leading all-in-one affiliate marketing platform, network, and agency exclusively for financial services. The company drives scalable net new growth for the modern bank, credit union, fintech, and insurer through its specialized tools, expert support, and deep experience in regulated environments. Fintel Connect proudly partners with thousands of targeted high-quality traffic sources and powers the affiliate programs of 100+ leading financial institutions, including Grasshopper,\u00a0Scotiabank,\u00a0and\u00a0BMO.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Demandes de renseignements des m\u00e9dias : <a href=\"mailto:julia@fintelconnect.com\">press@fintelconnect.com<\/a><br>Pour les commer\u00e7ants : Veuillez consulter le site <a href=\"https:\/\/www.fintelconnect.com\/fr\/merchants\/?utm_source=pr&amp;utm_medium=presscenter&amp;utm_campaign=oh_bankers\">https:\/\/fintelconnect.com\/merchants<\/a><br>Les \u00e9diteurs souhaitant rejoindre notre r\u00e9seau peuvent consulter le site suivant <a href=\"https:\/\/www.fintelconnect.com\/fr\/publishers\/?utm_source=pr&amp;utm_medium=presscenter&amp;utm_campaign=oh_bankers\">https:\/\/fintelconnect.com\/publishers<\/a><\/p>","protected":false},"featured_media":10906,"parent":0,"template":"","class_list":["post-10895","press","type-press","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Fintel Connect to Host Session on Influencer &amp; Content Marketing with Ohio Bankers League | Press | Fintel Connect<\/title>\n<meta name=\"description\" content=\"As part of the 2021 OBL Bank Marketing Conference, Fintel Connect will lead a session on influencer and content marketing for community and regional banks.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fintelconnect.com\/fr\/press\/webinar-influencer-marketing-banking\/\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Fintel Connect to Host Session on Influencer &amp; Content Marketing with Ohio Bankers League | Press | Fintel Connect\" \/>\n<meta property=\"og:description\" content=\"As part of the 2021 OBL Bank Marketing Conference, Fintel Connect will lead a session on influencer and content marketing for community and regional banks.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.fintelconnect.com\/fr\/press\/webinar-influencer-marketing-banking\/\" \/>\n<meta property=\"og:site_name\" content=\"Fintel Connect\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-02T22:27:39+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.fintelconnect.com\/wp-content\/uploads\/2021\/03\/hero-OH-Bankers-Association.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1680\" \/>\n\t<meta property=\"og:image:height\" content=\"945\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:label1\" content=\"Estimation du temps de lecture\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/\",\"url\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/\",\"name\":\"Fintel Connect to Host Session on Influencer & Content Marketing with Ohio Bankers League | Press | Fintel Connect\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.fintelconnect.com\\\/wp-content\\\/uploads\\\/2021\\\/03\\\/hero-OH-Bankers-Association.jpg\",\"datePublished\":\"2021-03-26T06:00:36+00:00\",\"dateModified\":\"2026-06-02T22:27:39+00:00\",\"description\":\"As part of the 2021 OBL Bank Marketing Conference, Fintel Connect will lead a session on influencer and content marketing for community and regional banks.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/#breadcrumb\"},\"inLanguage\":\"fr-CA\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-CA\",\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.fintelconnect.com\\\/wp-content\\\/uploads\\\/2021\\\/03\\\/hero-OH-Bankers-Association.jpg\",\"contentUrl\":\"https:\\\/\\\/www.fintelconnect.com\\\/wp-content\\\/uploads\\\/2021\\\/03\\\/hero-OH-Bankers-Association.jpg\",\"width\":1680,\"height\":945,\"caption\":\"fintel connect ohio bankers\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/webinar-influencer-marketing-banking\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.fintelconnect.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Press\",\"item\":\"https:\\\/\\\/www.fintelconnect.com\\\/press\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Fintel Connect to Host Session on Influencer &#038; Content Marketing with Ohio Bankers League\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.fintelconnect.com\\\/#website\",\"url\":\"https:\\\/\\\/www.fintelconnect.com\\\/\",\"name\":\"Fintel Connect\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.fintelconnect.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-CA\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Fintel Connect animera une session sur le marketing d'influence et de contenu avec l'Ohio Bankers League | Presse | Fintel Connect","description":"Dans le cadre de la conf\u00e9rence OBL Bank Marketing Conference 2021, Fintel Connect animera une session sur le marketing d'influence et le marketing de contenu pour les banques communautaires et r\u00e9gionales.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.fintelconnect.com\/fr\/press\/webinar-influencer-marketing-banking\/","og_locale":"fr_CA","og_type":"article","og_title":"Fintel Connect to Host Session on Influencer & Content Marketing with Ohio Bankers League | Press | Fintel Connect","og_description":"As part of the 2021 OBL Bank Marketing Conference, Fintel Connect will lead a session on influencer and content marketing for community and regional banks.","og_url":"https:\/\/www.fintelconnect.com\/fr\/press\/webinar-influencer-marketing-banking\/","og_site_name":"Fintel Connect","article_modified_time":"2026-06-02T22:27:39+00:00","og_image":[{"width":1680,"height":945,"url":"https:\/\/www.fintelconnect.com\/wp-content\/uploads\/2021\/03\/hero-OH-Bankers-Association.jpg","type":"image\/jpeg"}],"twitter_misc":{"Estimation du temps de lecture":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/","url":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/","name":"Fintel Connect animera une session sur le marketing d'influence et de contenu avec l'Ohio Bankers League | Presse | Fintel Connect","isPartOf":{"@id":"https:\/\/www.fintelconnect.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/#primaryimage"},"image":{"@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/#primaryimage"},"thumbnailUrl":"https:\/\/www.fintelconnect.com\/wp-content\/uploads\/2021\/03\/hero-OH-Bankers-Association.jpg","datePublished":"2021-03-26T06:00:36+00:00","dateModified":"2026-06-02T22:27:39+00:00","description":"Dans le cadre de la conf\u00e9rence OBL Bank Marketing Conference 2021, Fintel Connect animera une session sur le marketing d'influence et le marketing de contenu pour les banques communautaires et r\u00e9gionales.","breadcrumb":{"@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/#breadcrumb"},"inLanguage":"fr-CA","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/"]}]},{"@type":"ImageObject","inLanguage":"fr-CA","@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/#primaryimage","url":"https:\/\/www.fintelconnect.com\/wp-content\/uploads\/2021\/03\/hero-OH-Bankers-Association.jpg","contentUrl":"https:\/\/www.fintelconnect.com\/wp-content\/uploads\/2021\/03\/hero-OH-Bankers-Association.jpg","width":1680,"height":945,"caption":"fintel connect ohio bankers"},{"@type":"BreadcrumbList","@id":"https:\/\/www.fintelconnect.com\/press\/webinar-influencer-marketing-banking\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.fintelconnect.com\/"},{"@type":"ListItem","position":2,"name":"Press","item":"https:\/\/www.fintelconnect.com\/press\/"},{"@type":"ListItem","position":3,"name":"Fintel Connect to Host Session on Influencer &#038; Content Marketing with Ohio Bankers League"}]},{"@type":"WebSite","@id":"https:\/\/www.fintelconnect.com\/#website","url":"https:\/\/www.fintelconnect.com\/","name":"Fintel Connect","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.fintelconnect.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-CA"}]}},"_links":{"self":[{"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/presss\/10895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/presss"}],"about":[{"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/types\/press"}],"version-history":[{"count":4,"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/presss\/10895\/revisions"}],"predecessor-version":[{"id":1733268,"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/presss\/10895\/revisions\/1733268"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/media\/10906"}],"wp:attachment":[{"href":"https:\/\/www.fintelconnect.com\/fr\/wp-json\/wp\/v2\/media?parent=10895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}