{"id":1728207,"date":"2024-10-25T12:22:42","date_gmt":"2024-10-25T19:22:42","guid":{"rendered":"https:\/\/www.fintelconnect.com\/?page_id=1728207"},"modified":"2026-06-25T08:53:55","modified_gmt":"2026-06-25T15:53:55","slug":"unlock-neo-financials-secret-to-success","status":"publish","type":"page","link":"https:\/\/www.fintelconnect.com\/fr\/case-studies\/unlock-neo-financials-secret-to-success\/","title":{"rendered":"\u00c9tude de cas Neo Financial"},"content":{"rendered":"<h1>Scaling customer acquisition &amp; brand reach by 511% through affiliate marketing \u2013 Unlock Neo Financial\u2019s secret to success<\/h1>\n<p><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/06\/WordPress-CaseStudy-Neo.png\" alt=\"Fintel Connect and Neo Financial \u2014 511% growth in approved customers across credit cards, accounts, mortgage, and investments via affiliate marketing.\"><\/p>\n<div>\n<p>    <script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    portalId: \"21389375\",\n    formId: \"0a4d229c-3621-44e3-9330-f168d30d4b40\"\n  });\n<\/script>\n<\/div>\n<div>\n<p>Neo Financial was created to bring much-needed innovation and choice to consumers in Canada. As a digital-first alternative to traditional banks, Neo&#8217;s technology is built to create rewarding experiences and simplify personal finances for their customers.<\/p>\n<p>To establish credibility as a digital-only financial brand in a market dominated by big banks, Neo turned to Fintel Connect and the affiliate channel as a powerful way to grow its reach and effectively communicate its product advantages.\u00a0\u00a0<\/p>\n<p>Neo Financial set out to find more efficient ways to reach, activate and onboard new affiliate partners. By leveraging Fintel Connect, the quality of Neo Financial\u2019s high-performing partner mix evolved, and they could optimize relationships more effectively. Plus Neo Financial was able to strategically scale with Fintel&#8217;s expertise and guidance.\u00a0<\/p>\n<p><strong>The result?<\/strong><\/p>\n<ul>\n<li>511% growth in net new customers<\/li>\n<li>Valuable brand visibility in the market<\/li>\n<li>Boosted growth in high-quality partnerships by 400% in their first month<\/li>\n<li>Affiliates continue to be Neo&#8217; top-performing channels for both quality and volume<\/li>\n<\/ul>\n<p>Discover how Neo Financial leveraged Fintel Connect to reach its goals and how your financial brand can too.<\/p>\n<p>Get the full case study!<\/p>\n<\/div>\n<div>\n<h3>Who is this case study for?<\/h3>\n<ul>\n<li>Are you a financial institution looking to expand beyond your current brand footprint? Find out how affiliate marketing can help. Neo Financial leveraged this channel to grow their brand reach and achieve triple-digit growth in new accounts.\u00a0<\/li>\n<\/ul>\n<ul>\n<li>Want to scale through targeted affiliate partnerships? See how Neo Financial diversified its partner mix to fuel growth and strengthen its market presence.<\/li>\n<\/ul>\n<ul>\n<li>Looking for a cost-efficient way to attract high-value customers? Explore how affiliate marketing helped Neo Financial drive acquisition, build brand credibility, and support sustainable long-term growth.<\/li>\n<\/ul>\n<\/div>\n<p><!--more--><br \/>\n<!-- {\"type\":\"layout\",\"children\":[{\"type\":\"section\",\"props\":{\"image_height\":1548,\"image_position\":\"center-right\",\"image_width\":2650,\"media_visibility\":\"m\",\"style\":\"muted\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"props\":{\"column_gap\":\"large\",\"layout\":\"1-2,1-2\"},\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"headline\",\"props\":{\"content\":\"Scaling customer acquisition &amp; brand reach by 511% through affiliate marketing \u2013 Unlock Neo Financial\u2019s secret to success\",\"image_align\":\"left\",\"image_margin\":\"xsmall\",\"margin_top\":\"remove\",\"title_element\":\"h1\",\"title_style\":\"h4\"}},{\"type\":\"image\",\"props\":{\"image\":\"wp-content\/uploads\/2026\/06\/WordPress-CaseStudy-Neo.png\",\"image_alt\":\"Fintel Connect and Neo Financial \u2014 511% growth in approved customers across credit cards, accounts, mortgage, and investments via affiliate marketing.\",\"image_svg_color\":\"emphasis\",\"margin_bottom\":\"medium\",\"margin_top\":\"medium\"}}]},{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"media_background\":\"#022658\",\"position_sticky_breakpoint\":\"m\",\"width_medium\":\"1-2\"},\"children\":[{\"type\":\"html\",\"props\":{\"class\":\"uk-section-primary uk-light uk-padding\",\"content\":\"<script charset=\\\"utf-8\\\" type=\\\"text\/javascript\\\" src=\\\"\/\/js.hsforms.net\/forms\/embed\/v2.js\\\"><\/script>\\n<script>\\n  hbspt.forms.create({\\n    portalId: \\\"21389375\\\",\\n    formId: \\\"0a4d229c-3621-44e3-9330-f168d30d4b40\\\"\\n  });\\n<\/script>\"}}]}]},{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<p>Neo Financial was created to bring much-needed innovation and choice to consumers in Canada. As a digital-first alternative to traditional banks, Neo's technology is built to create rewarding experiences and simplify personal finances for their customers.<\/p>\n\n\\n\n\n<p>To establish credibility as a digital-only financial brand in a market dominated by big banks, Neo turned to Fintel Connect and the affiliate channel as a powerful way to grow its reach and effectively communicate its product advantages.\u00a0\u00a0<\/p>\n\n\\n\n\n<p>Neo Financial set out to find more efficient ways to reach, activate and onboard new affiliate partners. By leveraging Fintel Connect, the quality of Neo Financial\u2019s high-performing partner mix evolved, and they could optimize relationships more effectively. Plus Neo Financial was able to strategically scale with Fintel's expertise and guidance.\u00a0<\/p>\n\n\\n\n\n<p><strong>The result?<\/strong><\/p>\n\n\\n\n\n<ul>\\n\n\n<li>511% growth in net new customers<\/li>\n\n\\n\n\n<li>Valuable brand visibility in the market<\/li>\n\n\\n\n\n<li>Boosted growth in high-quality partnerships by 400% in their first month<\/li>\n\n\\n\n\n<li>Affiliates continue to be Neo' top-performing channels for both quality and volume<\/li>\n\n\\n<\/ul>\n\n\\n\n\n<p>Discover how Neo Financial leveraged Fintel Connect to reach its goals and how your financial brand can too.<\/p>\n\n\\n\n\n<p>Get the full case study!<\/p>\n\n\",\"margin_bottom\":\"default\",\"margin_top\":\"default\",\"text_style\":\"large\"}}]}]}],\"name\":\"Hero\"},{\"type\":\"section\",\"props\":{\"image_position\":\"center-center\",\"padding_bottom\":\"small\",\"padding_top\":\"small\",\"style\":\"default\",\"title_breakpoint\":\"xl\",\"title_position\":\"top-left\",\"title_rotation\":\"left\",\"vertical_align\":\"\",\"width\":\"default\"},\"children\":[{\"type\":\"row\",\"children\":[{\"type\":\"column\",\"props\":{\"image_position\":\"center-center\",\"position_sticky_breakpoint\":\"m\"},\"children\":[{\"type\":\"text\",\"props\":{\"column_breakpoint\":\"m\",\"content\":\"\n\n<h3>Who is this case study for?<\/h3>\n\n\\n\n\n<ul>\\n\n\n<li>Are you a financial institution looking to expand beyond your current brand footprint? 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