Scaling customer acquisition & brand reach by 511% through affiliate marketing – Unlock Neo Financial’s secret to success
Neo Financial was created to bring much-needed innovation and choice to consumers in Canada. As a digital-first alternative to traditional banks, Neo’s technology is built to create rewarding experiences and simplify personal finances for their customers.
To establish credibility as a digital-only financial brand in a market dominated by big banks, Neo turned to Fintel Connect and the affiliate channel as a powerful way to grow its reach and effectively communicate its product advantages.
Neo Financial set out to find more efficient ways to reach, activate and onboard new affiliate partners. By leveraging Fintel Connect, the quality of Neo Financial’s high-performing partner mix evolved, and they could optimize relationships more effectively. Plus Neo Financial was able to strategically scale with Fintel’s expertise and guidance.
The result?
- 511% growth in net new customers
- Valuable brand visibility in the market
- Boosted growth in high-quality partnerships by 400% in their first month
- Affiliates continue to be Neo’ top-performing channels for both quality and volume
Discover how Neo Financial leveraged Fintel Connect to reach its goals and how your financial brand can too.
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Who is this case study for?
- Are you a financial institution looking to expand beyond your current brand footprint? Find out how affiliate marketing can help. Neo Financial leveraged this channel to grow their brand reach and achieve triple-digit growth in new accounts.
- Want to scale through targeted affiliate partnerships? See how Neo Financial diversified its partner mix to fuel growth and strengthen its market presence.
- Looking for a cost-efficient way to attract high-value customers? Explore how affiliate marketing helped Neo Financial drive acquisition, build brand credibility, and support sustainable long-term growth.
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