Fintel Connect Blog
Your hub for the latest trends and tips in performance marketing.
How I’m Using Affiliate Marketing on My Website
In this article Learn from one of our affiliates about how to leverage an affiliate partnership for your publisher website.Barry Choi is a Toronto-based personal finance and travel expert who makes frequent media appearances. His website, Moneywehave.com, is one of...
How-To Series: Leveraging Twitter
In this article Learn about our four tips for how you can leverage Twitter’s growth advantages for your affiliate platform.You are new to publishing and are thinking of starting a Twitter account, but do not know if you should. You may already have other social...
Building a Growth Strategy That Works
In this article Learn about the different growth categories and the steps you can take to develop a growth strategy that works for your business.“The problem is that I don’t know what the most impactful growth strategy is for my business.” As business founders and...
How-To Series: Evaluating Products as an Affiliate
In this article If you are an affiliate, keep reading to learn about our top suggestions for evaluating products and what to look out for when developing new partnerships.In this ever-changing landscape, affiliate marketers may be wondering how to identify which...
How-To Series: Optimizing Your Affiliate Conversions
In this article For affiliates, we've put together some quick tips that you can implement now and ongoing to help you increase your website conversions and start earning more.Optimizing your affiliate conversions may sound complicated, but you may be surprised. In...
Top Trending Products in Financial Services
In this article Learn more about the top trending products within the financial industry and gain insights from some of our publisher partners.In our recent article on How COVID-19 Has Affected Affiliate Marketing, you learned that within the financial industry, some...
How-To Series: Getting Actionable Insights from Your Data
In this article Discover our best tips on how to focus on relevant data to get valuable insights and make the right decisions that will grow your business.With the number of data sources increasing every day, it is easy to get lost among all of the available data....
Build Revenue Through Affiliate Marketing
In this article Learn more about the three easy steps for how to successfully grow your existing partnerships and transform affiliate marketing into your #1 income source.You have recently set up your first affiliate marketing partnerships. While you’re starting to...
Optimize Your Campaigns for Profitability
In this article As an affiliate, it is important to optimize your campaigns to grow your platform. Keep reading to learn about how you can maximize profitability and drive successful campaigns.As originally seen in FeedFront Magazine Issue 50 Affiliates come in all...
The Impact of UX on Your Conversions
In this article If you are a publisher who is interested in affiliate marketing, keep reading to learn about the best tips for optimizing the user experience on your website.As a publisher interested in affiliate marketing, you're likely to have one goal: increase...
How To Make the Most of Your Marketing Budget During Troubled Times
In this article During these challenging times, it can be difficult to know what is best for your business. Read more to learn about 4 ways to manage risks and protect your business.There is no question COVID-19 has affected all of us – from the way that we connect,...
Making Affiliate Marketing Work for You
In this article If you have been interested in affiliate marketing but aren't sure where to start, we have put together a list of our top tips for making affiliate marketing work for you.We know that affiliate marketing as a business model is not always one at the top...
How COVID-19 Has Affected Affiliate Marketing
In this article As the landscape continues to evolve due to the Covid-19 pandemic, strategic companies are actually using this as an opportunity to rework their digital marketing strategies to focus on higher value channels to drive growth for their businesses. Read...
How-To Series: Facebook and Instagram Advertising to Reach Objectives
In this article If you are a publisher looking to grow your online following, read more about how you can use Facebook and Instagram ads to reach your objectives.Are you new to publishing? The main hurdle after building your website is creating brand awareness and...
How-To Series: Email Marketing for Engagement
In this article If you are looking for ways to optimize your email marketing strategy, keep reading to learn about helpful tips to boost brand engagement.You’re likely very familiar with the concept of email marketing as a marketing tactic for your audience, but are...
Increase Your Revenue Using Data
In this article Read on for four tips that will help you increase revenue by using the numbers you have available to you.You’ve been as an affiliate for a few months now and want to increase your revenue, but don’t know how to improve your site to help you get there....
Consider Promoting Financial Services in the Current Climate
In this article Read more to learn about four reasons to consider promoting financial services and how it can benefit your affiliate business in the long run.Recent events related to COVID-19 have deeply affected the economic landscape causing businesses across the...
4 Common Mistakes to Avoid When Creating Content
In this article Developing engaging content is an important part of any digital marketing strategy. Read on to learn about some common content creation mistakes and how to avoid them.In today’s digital age, it isn’t easy to get noticed. When you look at statistics on...
2020 Trends Reshaping Financial Services
In this article There are many predictions and trends around what 2020 holds for financial services, and we've picked our top five here. Read on to find out what we can expect to see for the future of fintech and banking.As one of the most rapidly evolving industries,...
How-To Series: Optimize UX to Increase Engagement
In this article If you are looking for ways optimize your website's user experience, keep reading to learn about ways to boost conversion rates!What is UX? UX is shorthand for User Experience and relates to the experience that someone will have on your website....
Your Digital Marketing Guide
In this article Digital marketing tactics and the number of channels in the digital mix have grown exponentially. To help get you started, we've collected digital marketing data and insights and synthesized it into a high-level takeaway.We understand that it can be...
How-To Series: 4 Easy Steps to Becoming an Affiliate
In this article For those new to affiliate marketing, we've put together this helpful blog with 4 easy steps to help your content start working for you.You’ve been working hard to create content for your website and traffic is now starting to pick up. You may be ready...
FinCon 2019 Recap
In this article Our team was excited to participate in FinCon 2019. Read more to learn about our main takeaways.FinCon is the place to be if you're an influencer, blogger or have a voice in the financial services space, and this year was no different! As the...
5 Tips for Incorporating Financial Products into Your Blog
In this article Learn about our top tips for incorporating financial products into your blog.If there is one topic that touches nearly all aspects of our lives – it’s financial wellbeing. Whether we’re planning a trip, buying a home, or something as simple as hosting...
Performance Marketing 101
In this article Performance marketing as a channel often has multiple interpretations, definitions and applications in a brand’s overall marketing mix, so we thought we’d break it down for you into the following 101 guide.Updated: January 3, 2022 While performance...
Get to Know Fintel Connect
Welcome to Fintel Connect, we’re excited you’re here! We thought we’d put together an introduction into who we are, what we do and how we’d love to work with you to grow the financial services and fintech space. Read on and look forward to hearing your thoughts in the...
Top Tips to Manage Risk For Publishers
In this article In this article, we will look at risk management for publishers. When it comes to choosing affiliate programs and networks there are endless options, so it’s important to make sure that you choose the ones that make sense for you.Performance marketing...
Affiliate Management In-House vs. Agency
In this article When it comes to planning your affiliate management approach, you have two main options, and each has its pros and cons. Learn more about the differences between in-house and agency affiliate management.Affiliate marketing or, as it is being referred...
Three Facts About Credit Cards and Banking Products in Affiliate Marketing
In this article Learn about why promoting credit cards is worth considering and whether signing up to a credit card affiliate program is right for you.In the digital age, affiliate marketing has become a great way to earn money online. Yet, finding products that...
5 Tips to Get Approved as an Affiliate in 24 Hours or Less
In this article Learn about our top tips for being approved as an affiliate!You’re an affiliate on a mission. You’ve found a new affiliate program that is the perfect match for your website. You love the product and the affiliate support and you’re ready to get...