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Consider Promoting Financial Services in the Current Climate
Ian Tang Marketing and Account Coordinator Recent events related to COVID-19 have deeply affected the economic landscape causing businesses across the globe to have to adapt to a new normal. For publishers,...
The Cost-Effectiveness of Affiliate Marketing
Sam Saul Marketing and Account Coordinator As marketers, one of the biggest challenges we face is ensuring we are allocating our budget to channels that have a measurable and high return for our efforts. One of the reasons this can be challenging is the wide...
4 Common Mistakes to Avoid When Creating Content
Julia Wild DirectorBusiness Development In today’s digital age, it isn’t easy to get noticed. When you look at statistics on how much content is being created, it is quite astonishing. According to a report by DOMO (image below), over 2.5 quintillion bytes of...
Finding the Right Social Channels for Your Brand
Julia Wild DirectorBusiness Development Social media marketing is continuously evolving. It can be challenging to stay on top of the latest trends and know how to connect with your audience across these social channels. That said, when implemented well, social...
2020 Trends Reshaping Financial Services
Julia Wild DirectorBusiness Development As one of the most rapidly evolving industries, the financial services space continues to grow at an exponential rate. We've already seen unexpected acquisitions as well as brands like Apple and Facebook entering the...
The Power of Affiliates in The Marketing Mix
Author: Lina Nguyen Marketing and Account CoordinatorYou have an amazing product and want to increase performance, brand awareness and revenue, and do it in a cost-effective way. Digital marketing is likely an important part of your strategy and you may already be...