by Brooke Henderson | Oct 18, 2022 | Publisher
In this article We gathered the most relevant takeaways from the ABA Bank Marketing Conference to help banks turn their marketing challenges into strengths. Brooke Henderson Growth Associate A few weeks ago, we attended the Bank Marketing Conference organized by... 
by Sophie Turner | Sep 22, 2022 | Publisher
In this article Partnering with financial companies can be tricky. These five suggestions teach how to turn a one-time sponsorship into a long-term partnership. Sophie Turner Publisher Team Associate Our team flew to Orlando for FinCon 2022 last month -many of them... 
by Louise Copland | Aug 11, 2022 | Publisher
In this article Is personalization overrated? We weigh in on a recent op-ed from Marketing Week. Louise Copland Marketing Director Remember when personalization was the big thing? The allure of tailoring brand experiences and messages to a specific audience of one... 
by Elise Jung | Aug 3, 2022 | Publisher
In this article Are you new to using affiliate links for your content? Here are 5 must-do’s for influencers to maximize income earnings from affiliate partnerships. Elise Jung Account Manager Many influencers have caught on to the power of affiliate links for... 
by Louise Copland | Jul 28, 2022 | Publisher
In this article Here’s how you can empower your influencers to go the distance in driving new customers to your financial institution. Is our marketing funnel airtight? Can we leverage the success of our influencers to amplify results even further? Is any of the... 
by Yvette Edsall | Jul 5, 2022 | Publisher
In this article Are you looking to go beyond one-time sponsored posts and into long-term brand deals? Here’s how you can get a step ahead of the competition. Yvette Edsall COO If you’re an influencer, you know how competitive the space is: everyday there are...